::  


SECTION 3

3.1 Overview
3.2 Study Components
3.3 Methodology
3.4 National / political front pages
3.5 Lead story pages
3.6 Site profiles
3.7 Top line results


Submitted by:
A.M. Burton

Submitted to:
School of Journalism and Communication, Carleton University (Ottawa, Canada),

in part completion of the requirements for the

Master of Journalism

September 2000

:: Research Base

SECTION 3

ONLINE POLITICAL NEWS CONVERAGE
A STUDY OF FIRST BALLOT VOTING IN THE CANADIAN ALLIANCE LEADERSHIP RACE (JUNE 22 - 24, 2000)

3.7  Top Line Results

Lead Stories

LeadStory Source Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
Host News Org 43.1 50 5 11 12 12 3 0 0 0 0 7
Other News Org 20.7 24 0 0 0 0 0 0 9 0 12 3
Wire Service 33.6 39 4 0 0 0 9 12 2 12 0 0
Combo 0.9 1 0 1 0 0 0 0 0 0 0 0
Web site  0.9 1 0 0 0 0 0 0 1 0 0 0
Press Release 0.9 1 0 0 0 0 0 0 0 0 0 1
Total 100.0 116 9 12 12 12 12 12 12 12 12 11

 

LeadStory Byline Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
host news org.  withbyline 26.5 30 5 10 12 0 3 0 0 0 0 0
host news org. no byline 18.6 21 0 2 0 12 0 0 0 0 0 7
other news org. withbyline 2.7 3 0 0 0 0 0 0 0 0 0 3
other news org. no byline 15.9 18 0 0 0 0 0 0 6 0 12 0
wire service withbyline 20.4 23 4 0 0 0 8 0 0 11 0 0
wire service no byline 14.2 16 0 0 0 0 1 12 2 1 0 0
other 0.9 1 0 0 0 0 0 0 0 0 0 1
not identified 0.9 1 0 0 0 0 0 0 1 0 0 0
Total 100.0 113 9 12 12 12 12 12 9 12 12 11

 

Lead Story Interactive Elements Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
none 61.1 69 9 6 0 12 0 12 8 0 12 10
audience poll 5.3 6 0 5 0 0 0 0 0 0 0 1
chat room 33.6 38 0 1 12 0 12 0 1 12 0 0
Total 100.0 113 9 12 12 12 12 12 9 12 12 11

 

LeadStory Number of Photos Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
0 52.2 59 7 12 6 0 6 12 2 3 0 11
1 20.4 23 2 0 3 1 6 0 1 9 1 0
2 1.8 2 0 0 0 1 0 0 0 0 1 0
3 8.8 10 0 0 0 4 0 0 2 0 4 0
4 15.0 17 0 0 3 5 0 0 4 0 5 0
5 or more 1.8 2 0 0 0 1 0 0 0 0 1 0
Total 100.0 113 9 12 12 12 12 12 9 12 12 11

 

Lead Story Audio/Video Links  Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
0 73.5 83 9 12 12 0 12 12 3 12 0 11
1 0 0 0 0 0 0 0 0 0 0 0 0
2 0 0 0 0 0 0 0 0 0 0 0 0
3 5.3 6 0 0 0 2 0 0 0 0 4 0
4 6.2 7 0 0 0 3 0 0 1 0 3 0
5+ 15.0 17 0 0 0 7 0 0 5 0 5 0
Total 100.0 113 9 12 12 12 12 12 9 12 12 11

 

LeadStory Links to Party / Candidate Sites Total
%
Total # NationalPost GlobeandMail TheStar CBC Canoe Excite Yahoo Sympatico AOL Bourque
0 60.2 68 3 3 12 0 12 12 3 12 0 11
1 27.4 31 0 1 0 12 0 0 6 0 12 0
2 0 0 0 0 0 0 0 0 0 0 0 0
3 7.1 8 0 8 0 0 0 0 0 0 0 0
4 0 0 0 0 0 0 0 0 0 0 0 0
5+ 5.3 6 6 0 0 0 0 0 0 0 0 0
Total 100.0 113 9 12 12 12 12 12 9 12 12 11

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Table of Contents

Section 1


Section 2


Section 3
Politics Watch Study

Section 4
Conclusion

Section 5



 

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